DirectSellingStar

Company profile · Health & nutrition, Beauty & skincare, Home & kitchen

Amway

Alticor Inc.

Amway is a privately held direct selling company headquartered in Ada, Michigan. It sells nutrition (Nutrilite), beauty (Artistry) and home products through independent business owners in more than 100 markets.

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Founded
1959
Headquarters
Ada, Michigan, United States
Category
Health & nutrition, Beauty & skincare, Home & kitchen
Compensation plan
Stairstep breakaway
Status
Active
Ownership
Private
DSA member
Markets
Data confidence: Reported

Revenue 2025

Reported

$7.3B

Rounded figure as listed by DSN; companies self-report to the list.
$7.3B2025reported

Compensation plan

Stairstep breakaway

Plan type as stated in the most recent public plan document we found. Changes appear in the timeline below. How plan types differ →

Markets

Market list not yet recorded.

Income disclosure

No income disclosure statement on record for Amway. If the company publishes one, we add it with the original table preserved. See companies that do →

Timeline

No events on record yet.

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