Top 15 Makeup & Cosmetic MLM Companies 2019

The industry

If you’re checking out the best makeup and cosmetic MLM companies, they are only getting more and more popular, thanks to the beauty bloggers, vloggers and Instagrammers that are sprouting around everywhere. Cosmetics is an evergreen industry and men and women buy beauty products and often spend a lot of money to improve their appearance. There’s plenty of money to be made in the makeup and beauty MLM niche. In this article, we will be discussing some of the most popular makeup and cosmetics MLM companies.

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Forever Living

The company was founded by Rex Maughan in 1978 and for the last 40 years, the company has grown in the health and beauty industry. Located in Scottsdale, Arizona, Forever Living has grown from the being the largest manufacturer and distributor of aloe vera products to a multi-billion-dollar conglomerate with over 100 products in its portfolio. Forever Living is a member of the DSA (Direct Selling Association) and sells its products through its network of 9.4 million Forever Business Owners in more than 160 countries.

Forever Living Product Portfolio

● Bee Products
● Aloe vera products
● Drinks
● Essential oils
● Accessories
● Nutrition
● Personal care
● Skin care
● Weight management products

 

Nu Skin

Started in the year 1984 in Provo, Utah by the 3 founders, Steve Lund, Sandie Tillotson and Blake Roney, Nu Skin is a cosmetics, personal care and wellness products company. The company is into the manufacturing and selling of a complete range of top-quality, innovative anti-aging personal care and wellness products that are marketed under the brand names Nu Skin and Pharmanex.

Today, the company has over 200 personal care products in its portfolio. The Nu Skin products are available today in 54 countries across Europe, the Americas and Asia Pacific, and are marketed through a network of 1.2 million independent distributors. According to Direct Selling News, the revenue of Nu Skin in the year 2017 was $2.28 billion.

Nu Skin Product Portfolio

● Cosmetics
● Personal care products
● Wellness and health supplement products

 

Oriflame

Oriflame is among the most popular brands when it comes to cosmetics and beauty products. The company was started way back in 1967 in Stockholm, Sweden by two brothers Robert and Jonas af Jochnick along with Bengt Hellsten. Today, Oriflame is present in over 60 countries across the globe.

Oriflame markets its products through direct selling via their Beauty Consultants. Oriflame offers people a great opportunity to be a part of their sales team and start their own business and earn money. The company has around 6,189 employees and over 3 million independent consultants. As per the Direct Selling News, the revenue of Oriflame in the year 2017 was $1.537 billion.

Oriflame Product Profile

● Color cosmetics
● Skin care
● Fragrances
● Personal and hair care
● Accessories
● Wellness

 

Belcorp

Founded by Eduardo Belmont in 1968, Belcorp is a Peruvian company with over 50 years of experience in the beauty industry which operates under the direct sales format. Belcorp has a presence in 14 countries in the United States and introduces around 150 products every year. The company has around 800,000 beauty consultants in the country and believes that women possess the entrepreneurial spirit that can transform their lives, as well as, the environment. The main brands of Belcorp are Esika, L’Bel and Cyzone. According to the Direct Selling News, the revenue of Belcorp was $1.14 billion in 2017.

Belcorp Product Profile

● Cosmetics and makeup
● Fragrances

 

Younique

Younique was started by the brother-sister duo Derek Maxfield and Melanie Huscroft in 2012 and is located in Lehi, Utah. Younique is a cosmetics and skin care company and was started with the objective of uplifting, empowering and validating women worldwide. 3D Fiber Lashes mascara, Younique’s flagship product took the beauty world by storm.

The direct sales company sells its products through “presenters” who make use of direct selling and social media to market their products. More than once, Younique has been named as the fastest growing company of Utah and United States. Younique has an A+ rating with the BBB (Better Business Bureau). According to Reuters, in 2017, the beauty conglomerate Coty bought a 60% stake in Younique for around $600 million.

Younique Product Profile

● Cosmetics and makeup
● Skin care
● Fragrances
● Accessories

 

Mary Kay

Mary Kay is among the most popular beauty and makeup work-at-home businesses and when it comes to the world of beauty, Mary Kay is legendary. Mary Kay is a privately-owned MLM company. The company was started by Mary Kay Ash way back in 1963 with just $5,000 and the company was built on the core principle of empowering women. Mary Kay revolutionized the world of beauty and it is not surprising that in 1999, Mary Kay Ash was named as the “Texas Woman of the Century.”

The company is located in Addison Texas and according to the Direct Selling News, Mary Kay has been ranked as the 6th largest direct marketing company in the world in 2017 with a revenue of $3.25 billion. Today, the chairman of the company is Mary Kay’s son, Richard Rogers. Today, Mary Kay has a presence in 40 countries worldwide.

Mary Kay Product Profile

● Skin care
● Makeup
● Body and sun
● Fragrances
● Men’s skin care
● Men’s fragrances
● Tools


Arbonne

Arbonne was founded in 1975 by Petter Mørck with a group of biochemists, herbalists and biologists and the company started its operations in the US in 1980. The company provides high-quality beauty and skin care products. Arbonne manufactures vegan, botanical, cruelty-free and sustainable products that are good for you and are also environmentally friendly.

Arbonne is a direct sales company that is a member of the DSA and the products are marketed by the network of Arbonne’s 260,000 independent consultants. According to Direct Selling News, the Arbonne’s revenue was $553 million in the year 2017.

Arbonne Product Portfolio

● Skin care
● Bath and body
● Nutrition
● Makeup
● Hair care

 

Avon

Whenever you speak about cosmetics, beauty products and direct marketing, one name that comes to mind is Avon. Avon Products LLC (Avon), the leading beauty company was started in 1886 by David McConnell. Today, the company has sales representatives across the US, Canada and Puerto Rico are marketing Avon’s products comprising color cosmetics, fragrances, skin care and personal care products.

For over 130 years, Avon has been empowering women by offering economic opportunity. Avon has over 6 million Representatives and according to Direct Selling News, Avon is ranked as the 2nd largest direct selling company after Amway and the 2017 revenue of Avon in 2017 has been clocked at $5.70 billion.

Avon Product Profile

● Makeup
● Skin care
● Fragrance
● Bath and body
● Jewelry
● Fashion
● Wellness
● Men
● Home

 

Natura

Natura is the No. 1 beauty brand of Brazil. The company was founded in 1969 by Luiz Seabra and the company opened its first store in the Oscar Freire street in Sao Paolo. The company has its headquarters in Cajamar, Sao Paolo. Natura is driven by the values of being eco-friendly and sustainable and all its products are made with natural ingredients.

Natura products are sold through the direct selling format and the products are marketed by over 1.8 million representatives — the products are available in 3,200 stores in over 70 countries worldwide. Today, Natura is among the largest companies in Brazil in terms of its revenue. As per Direct Selling News, in 2017, the revenue of Natura was $3.09 billion.

Natura Product Profile

● Bath and shower
● Body care
● Skin care
● Hair care
● Oils
● Fragrance

 

Rodan + Fields

Rodan + Fields is a premium skincare brand which was started as a department store brand in 2002 by Dr. Kathy Fields and Dr. Katie Rodan, who are renowned dermatologists. The most popular product of the company is Proactiv Solution, skin care for acne. The company was sold in 2003 to Estee Lauder and was reacquired by Fields and Rodan and relaunched again in the year 2007 as a multi-level marketing company. The company has its headquarters in San Francisco, California.

Rodan + Fields is a social commerce brand which has enabled several women to follow their dream of starting their own business. The company markets and sells its products through a network of 130,000 independent consultants. According to Direct Selling News, in 2017, Rodan + Fields was named as the No. 1 skin care brand in the United States and Canada and achieved a revenue of $1.7 billion.

Rodan + Fields Product Profile

● Bath and shower
● Skin care
● Hair care
● Body care
● Fragrances
● Oils

 

Aloette

Aloette was started by Tricia Defibaugh in 1978 in King of Prussia, which is a suburb of Philadelphia. Tricia began selling cosmetics to support her daughter after her divorce and what started as Aloette Cosmetics is now among America’s “Top 200 Companies” according to Forbes Magazine. The company now has its headquarters in Atlanta, Georgia. Aloette operates and sells its products through independent consultants across the United States and Canada. Today, Aloette is considered a leader in cosmetic R&D and sales.

Aloette Product Profile

● Makeup
● Bath and body
● Aloe products
● Skin care

 

Jeunesse

Jeunesse was founded by Randy Ray and Wendy Lewis in the year 2009. The company manufactures and sells skin care products and supplements. The company is located in Altamonte Springs in Florida. The direct selling company is driven by its mission to “impact the world positively by helping people to look and feel young” through their Youth Enhancement System. The company has its presence in over 100 countries with 32 fully-functional offices and it has over 630,000 salespersons worldwide. According to Direct Selling News, the revenue of Jeunesse in the year 2017 was $1.3 billion.

Jeunesse Product Profile

● Skin care
● Instantly Ageless
● Luminescence
● Reserve


Nerium

The genesis of the company Nerium International was because of an accidental discovery of Nerium Biotechnology Inc, an R&D company. When the company was researching the benefits of the ornamental plant, Nerium Oleander, the scientists discovered that when the extract of the Nerium plant was applied to the skin, it had age-defying effects.

This led to the birth of Nerium International in the year 2011 with the creation of the Nerium Age-Defying Night Cream. With its headquarters in Addison, Texas, Nerium was started by Jeff Olson with just 13 people and today, the company has its operations in the United States, Mexico, Canada, Japan, South Korea, Hong Kong, Australia, Colombia, Austria, New Zealand and Singapore. According to Direct Selling News, in 2015, Nerium was 38th on the DSN Global List with a revenue of $516 million.

Nerium Product Profile

● Skin care
● Wellness

 

Votre Vu

Votre Vu is a privately-owned American company that specializes in premium French skin care products. Earlier on, Votre Vu’s products were available only in respected Bathe Houses in Europe. Votre Vu was started in the US in 2009 and in 2012, the company expanded its product portfolio to also include handcrafted custom-blended cosmetics.

The Votre Vu products are handcrafted in small batches in a laboratory outside Paris that is family owned. The ingredients for the Votre Vu products are selected from 22 lush French regions to create nothing but the best. The company has been producing award-winning products for over 80 years. The Vorte Vu products are not available in retail and are only sold online.

Votru Vu Product Profile

● Skin care products

 

SeneGence

SeneGence is a privately-owned MLM company that was started in 1999 by Joni Rogers-Kante with its headquarters in Foothills Ranch, California. The company was launched with its flagship product, “LipSense Long-Lasting Liquid Lip Color”. When the company started its product line only comprised of 6 lip colors. A lip gloss and a lip color remover.

Today, SeneGence’s product portfolio has diversified to include a range of cosmetics, anti-aging skin care products, accessories, etc. SeneGence markets and sells its products through a network of distributors known as “SeneSisters” and the company has a presence in 7 countries including the US, Canada, the UK, Australia, Poland, Indonesia and Australia.

SeneGence Product Profile

● Skin care
● Anti-aging skin care
● Cosmetics
● Body care
● Hair care
● Fragrances

The makeup and cosmetics industry have always been an excellent way to earn money. So, that was our list of the best 15 beauty companies in the MLM niche that you can consider if you’re planning to signup with one as a full-time career or even to make some supplemental income.

By Direct Selling Star